Are your Canva-designed emails getting low open rates, poor engagement, orâworst of allâgoing straight to spam? Youâre not alone. Most e-commerce store owners arenât graphic designers, and Canva has been a game-changer for creating beautiful branding. But if youâre designing entire emails in Canva, downloading them as images, and uploading them to Klaviyoâthatâs a big […]


Did you know that for every $1 spent on email marketing, businesses can earn an average of $42? But hereâs the catchâonly if itâs set up correctly! Most beginners skip critical setup steps that directly impact email deliverability, automation, and revenue. If you want to set up Klaviyo the right way, follow these 8 essential […]
Why Choosing Klaviyo is a No-Brainer for Beginners If you’re feeling overwhelmed trying to decide on the best email marketing platform for your online store, you’re not alone. The good news? Klaviyo makes it simple to create beautiful, effective emails that grow your businessâwithout the stress. Whether youâre just starting out or looking to elevate […]


Starting an email list can feel overwhelming, especially when youâre stuck at zero subscribers. But hereâs the good news: getting your first 100 email subscribers is not only achievable, itâs the foundation of building a thriving and profitable email list. In this post, Iâll break down the exact steps to take, share tips to overcome […]
As an e-commerce store owner, you know how stressful it can be when sales slow down, and the bills are looming. Weâve all been conditioned to believe that social media is the golden ticket to success. But after years of working with e-commerce brands, Iâve seen time and time again how much time business owners […]


Are you struggling to stay consistent with your email marketing? As an e-commerce solopreneur, I get itâjuggling product launches, promotions, and customer relationships can feel overwhelming. Thatâs why I created a step-by-step process for building an email marketing calendar that simplifies everything and delivers real results. In this episode of Inbox to Income, Iâm sharing: […]
Struggling to convert your email list into sales? Learn how segmenting your email list can dramatically improve open rates, click-through rates, and overall revenue. This blog shares my personal email marketing journey and real-life success stories, along with practical tips to get started with segmentation today.

Discover the biggest lessons from this yearâs Black Friday Cyber Monday season, including a costly mistake that could have been avoided. Learn what worked, what didnât, and actionable strategies to turn first-time buyers into loyal customers. Perfect for e-commerce solopreneurs planning for a successful 2025!
