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If your ecommerce lead magnet is growing your email list but not growing your sales… we need to talk. Because building a list of freebie seekers won’t help your business grow. In this post, we’re unpacking the most common mistakes brands make when creating lead magnets—and the proven method for turning subscribers into buyers. Whether […]

Email Marketing, List Building

Why Most Ecommerce Lead Magnets Fail to Attract Buyers (And What to Do Instead)

“A red magnet attracting wooden figures symbolizing ideal customers—representing how ecommerce lead magnets draw in high-intent buyers”
A magnifying glass inspecting small, white figurines placed on different colored pie-chart segments, representing audience or email segmentation.

Struggling to convert your email list into sales? Learn how segmenting your email list can dramatically improve open rates, click-through rates, and overall revenue. This blog shares my personal email marketing journey and real-life success stories, along with practical tips to get started with segmentation today.

Klaviyo Tips

#11: How Email Segmentation Transformed My Business (And How It Can Help Yours)